Why CECL is only the beginning in the data game

first_imgThe new Current Expected Credit Loss (CECL) accounting standard for banks and credit unions of all sizes is set to go into effect in 2020 for SEC registrants, and 2021 for all other banks and CUs. The new standards in credit union regulations are going to be both a blessing and a curse for many small to mid-sized credit unions. Now more than ever, CUs are sitting on mounds of data about their members and accounts, but many struggle not only finding the data from disparate sources, but also in making sense and gaining actionable insights from it. The reporting required to comply with the new standards may pose a challenge to CUs, but is also an opportunity to finally put that data to good use. Harnessing data is no longer an option for the C-Suite. These new requirements can be used as a spring board to develop a competitive advantage in credit union lending.Data is a credit union’s best friend in today’s financial market. An intelligence-driven strategy will allow you to provide personalized services and recommendations to members. It will expand your footprint, both within existing member accounts and with attracting new members, through targeted messaging. Thanks to advancements in credit union lending software, having an all-inclusive view of member data allows you to easily offer credit union member services that exceed expectations and expand the member’s integration with your credit union. continue reading » 7SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img

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